Our second video tutorial is about helpful tips on posting effective classified ads. The main idea is to keep your ads short and simple. In general, people hate reading, so your ad has to make an impact with the least amount of words possible. Having titles that span more than one line is not a good idea, as it bores the users. Another thing that is irksome is the tendency of some posters to repeat details. For instance, the title already states that there is a job opening as a programmer, but the user states it again in the description. This lengthens the ad, and will increase the chances of the user stopping midway through your ad post.

The video tutorial expounds these tips: